The Pursuant KMA Story
Few organizations have served more Christian ministries and helped raise more money to advance the kingdom of God than Pursuant KMA.
Founded in 1984 by Tom McCabe (originally KMA Direct Communications), Pursuant KMA has a rich history in serving faith-based nonprofits, broadcast ministries, and conservative organizations. Our faith-driven approach to fundraising serves as the cornerstone of our organization, our traditional Christian values, and our overall commitment to excellence. We have taken an effective approach to serving Christian ministries and have led the charge in developing and delivering direct response solutions and strategic planning to help those organizations realize their God-given calling to ministry impact.
To extend its depth of service and continue as a pioneering organization, KMA Direct Communications became part of Pursuant in 2010. Pursuant represents a team of fundraising professionals that combine the latest technology, proven fundraising practices, and unique story telling capabilities to address fundraising from an integrated and holistic perspective. When matched with the proven (nearly 30 years) direct response expertise of KMA Direct Communications, the collective impact we offer faith-based organizations is incredible.
Today, Pursuant KMA operates as a seamless team, offering 900 combined years of fundraising experience and over 1400 years of general nonprofit experience to Christian organizations seeking leading fundraising services, a broad set of distinct strengths, and the ability to meet the ever-growing funding needs of ministry and conservative political organizations.
We are a faithful army of 145 professionals with experts in every fundraising discipline, including direct response, major gift development, digital fundraising, social media engagement, mid-level giving, and capital campaigns. We are strategically headquartered in Dallas, TX, able to serve our clients across the country with additional offices in Chicago, IL; and New York City, NY.
Pursuant KMA’s goal is to help good organizations do more good through more effective fundraising.
Pursuant KMA’s mission matches KMA’s historical focus: helping ministries. Our very name was chosen from the scriptural context of 2 Timothy 2:22: Flee the evil desires of youth and pursue righteousness, faith, love and peace, along with those who call on the Lord out of a pure heart.
Pursuant KMA Leadership Team
Our Fundraising Services
Select a title below for more info.
Our Client Fundraising Stories
Client Testimonials
Moody Bible Institute/span>
More Resources

Driving Success by Thinking Beyond Functional Silos
The way that today’s organizations have structured their teams, targets, and budgets...

Turning Big Data Into Donations
No subject on the Harvard Business Review blog has gotten more airtime...

In:Pursuit | January 2013
“We must think anew and act anew.” Those words, penned by our nation’s...
The Pursuant KMA Story
Few organizations have served more Christian ministries and helped raise more money to advance the kingdom of God than Pursuant KMA.
Founded in 1984 by Tom McCabe (originally KMA Direct Communications), Pursuant KMA has a rich history in serving faith-based nonprofits, broadcast ministries, and conservative organizations. Our faith-driven approach to fundraising serves as the cornerstone of our organization, our traditional Christian values, and our overall commitment to excellence. We have taken an effective approach to serving Christian ministries and have led the charge in developing and delivering direct response solutions and strategic planning to help those organizations realize their God-given calling to ministry impact.
To extend its depth of service and continue as a pioneering organization, KMA Direct Communications became part of Pursuant in 2010. Pursuant represents a team of fundraising professionals that combine the latest technology, proven fundraising practices, and unique story telling capabilities to address fundraising from an integrated and holistic perspective. When matched with the proven (nearly 30 years) direct response expertise of KMA Direct Communications, the collective impact we offer faith-based organizations is incredible.
Today, Pursuant KMA operates as a seamless team, offering 900 combined years of fundraising experience and over 1400 years of general nonprofit experience to Christian organizations seeking leading fundraising services, a broad set of distinct strengths, and the ability to meet the ever-growing funding needs of ministry and conservative political organizations.
We are a faithful army of 145 professionals with experts in every fundraising discipline, including direct response, major gift development, digital fundraising, social media engagement, mid-level giving, and capital campaigns. We are strategically headquartered in Dallas, TX, able to serve our clients across the country with additional offices in Chicago, IL; and New York City, NY.
Pursuant KMA’s goal is to help good organizations do more good through more effective fundraising.
Pursuant KMA’s mission matches KMA’s historical focus: helping ministries. Our very name was chosen from the scriptural context of 2 Timothy 2:22: Flee the evil desires of youth and pursue righteousness, faith, love and peace, along with those who call on the Lord out of a pure heart.
Pursuant KMA Leadership Team
Our Fundraising Services
Select a title below for more info.
Our Client Fundraising Stories
Client Testimonials
Moody Bible Institute/span>
More Resources

Driving Success by Thinking Beyond Functional Silos
The way that today’s organizations have structured their teams, targets, and budgets...

Turning Big Data Into Donations
No subject on the Harvard Business Review blog has gotten more airtime...

In:Pursuit | January 2013
“We must think anew and act anew.” Those words, penned by our nation’s...
KMA brings 33 years of expertise in direct response fundraising and media services to Christian ministries and conservative advocacy groups. We resonate with the unique interests of faith-based organizations, and are committed to serving them with passion.
As part of Pursuant, we also offer a comprehensive suite of innovative fundraising services that help our clients generate far more donor relationships and revenue than they ever thought possible. We invite you to check out our integrated fundraising services and what makes KMA different than any other agency you have ever worked with.
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